Client: The Steady Holders
Date: February 2014 – January 2015
Task: Identity, Branding, Logo Design, Audio Engineering, Web Design, Front-end Development, Web Hosting
Discover my work with The Steady Holders
At Middle Ear Media, I had the privilege of working with The Steady Holders, an original dub reggae band hailing from Marquette, Michigan. As the band’s creative partners, I was tasked with developing their visual identity and branding, as well as designing and developing their website.
Identity, Branding, and Logo Design
I first set to work on creating a new logo for the band, one that was inspired by their unique sound and style. The logo design I developed for The Steady Holders is simple yet bold, featuring the band’s name in an all-caps, bold typography with a distressed vintage look. The typeface used for the logo gives it a sense of nostalgia, and the distressed effect gives it a raw and authentic feel, which aligns well with the band’s style of music.
Web Design and Front-end Development
Next, I turned my attention to designing and developing the band’s website. I wanted to create a website that was simple, visually appealing, and easy to navigate. To achieve this, I built the website responsively, with a mobile-first perspective, and used a background image of the band members standing together, which fills the entire screen regardless of size, and has transparent areas to allow the background color to show. The background color slowly cycles between green, gold, and red, creating a dynamic and visually striking effect.
The one-page website also features audio samples of the band’s music, contact information, and links to their social media profiles. I also provided audio engineering services, ensuring that the audio samples available on the website were of the highest quality.
Web Hosting
Lastly, I provided web hosting services to The Steady Holders to ensure that the website is always accessible and running smoothly, allowing fans to easily find the band online and access their music, events, and information.
I am thrilled to have had the opportunity to work with The Steady Holders and help them to build and establish their visual identity and online presence. The website, coupled with the bold and vintage inspired logo design, effectively represents the band’s music and style and serves as an important tool for reaching new audiences and growing their fanbase.