Superior Eye

Superior Eye

Client: Superior Eye Health & Vision Therapy Center
Date: April 2014 – June 2020
Task: Identity & Logo Development, Print Design, Web Design, Front-end Development, CMS, SEO, Web Hosting

Discover my work with Superior Eye Health & Vision Therapy Center

At Middle Ear Media, I had the pleasure of working with Superior Eye Health & Vision Therapy Center, an optical business that offers a wide range of unique services in the Marquette area. Dedicated to continual education and discovery about the complex visual system and the best way to evaluate, prevent, and treat disorders, the business came to me in need of an updated online presence that would set them apart from the local competition.

Identity & Logo Development

I first worked on refining their visual identity and developing a new logo that accurately represents the company’s dedication to quality and expertise in the field of optometry. The logo was designed with a modern and professional feel that exudes trust and reliability.

Web Design and Front-end Development

Next, I turned my attention to designing and developing a new website for Superior Eye. The website was built with User Experience (UX) in mind, providing a modern and sophisticated design that accurately reflects the company’s offerings, experience, and professionalism. The website features a clear and easy to navigate layout that helps educate existing and prospective patients about the services provided by Superior Eye, and is a drastic improvement over the previous website.

Print Design

In addition to the web development, I also designed several flyers for events such as the company’s fall frame show. These flyers were printed and locally distributed to promote the events, helping drive attendance and interest in Superior Eye’s services.

CMS, SEO, and Web Hosting

I also provided ongoing support for the website by providing updates, maintenance, CMS and SEO services, and web hosting services, to ensure that the website is always accessible, running smoothly, and easily found by search engines.

I’m proud to have had the opportunity to work with Superior Eye Health & Vision Therapy Center, and help them to establish a strong and professional online presence, which allows them to reach more patients and continue to make a difference in the community.

Read more about Superior Eye →

Client Testimonial

Working with Middle Ear Media has been an eye opening experience. They were able to show us where our website was old and outdated and implemented a plan to fix it. We are now able to easily view our website on any media device, and navigate more efficiently. The overall image they came up with is amazing.

We would highly recommend Middle Ear Media to anyone. We like to keep our business local, and the price and quality of the work they did is beyond comparison with the commercial competitors out there.

Thanks for all the great work!

Marquette, Michigan
Grace Cohen
Superior Eye Health and Vision Therapy Center

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